Bella Boats Privacy Policy

Bella Boats respects your personal integrity. The purpose of this privacy policy explains how we collect and use your personal data and handle your data. Bella Boats (part of Nimbus Boats Sweden AB, publ) applies the Data Protection Regulation, GDPR, which came into force in May 2018.


This privacy policy applies to Bella Boats (“Bella”). The aim of the policy is to protect our customers, the business, and our employees’ information.

The policy shall be available to all employees. The CEO/manager responsible shall ensure that all employees and students have read and understood the significance of this policy. Employees must comply with this policy.

How we process your personal data

Bella processes your personal data in order to be able to handle our customer-supplier relationship. We, therefore, record customer information, purchases, services, etc. for the products and services you order, buy, or sell. On our website, we have cookies to customize page views on our websites in order to increase relevance to you. The personal data is also used to contact you and to communicate information and offers.

If you subscribe to our press releases or other information on our website, we will ask for certain personal data, such as your e-mail address. This information will be used in order to administer your subscription. If you choose to cancel your subscription, the personal data gathered from you in connection with the subscription will be deleted.

Nimbus does not share your personal data with anyone other than the suppliers you purchased products from as well as suppliers of our IT systems. We secure your personal data and rights through assistance agreements with these suppliers.


Bella respects your privacy. This privacy policy describes your rights to privacy and our commitment to protect your personal data.

Bella is located within the EU / EEA and is therefore covered by European regulations and directives on data protection and privacy. Our privacy policies and guidelines respect and comply with the GDPR.


This privacy policy applies to all business processes in Bella, websites, and third-party social networks (e.g. Facebook).

Personal data is information that can identify you as a person, such as an e-mail address, street address, or telephone number. Processing of your personal data is necessary for us to serve you or our customers. By being a customer of ours, you accept the methods and conditions as described in this privacy policy. The policy also represents potentially new customers who wish to come in contact with us.

How we work with your personal data

To handle our customer relationships in general and to fulfil our customers’ commitments, Bella requires some information about you in your role as a customer contact or a service user. Our objectives with this are

1. Provide offers on goods and services that customers or potential customers have requested.
2. Carry out deliveries in accordance with a customer agreement.
3. Improve the quality of our goods and services.
4. Discover and prevent security threats and undertake maintenance and troubleshooting.
5. Communicate information relevant to our deliveries in particular and our customer relationships in general.
6. Order placement, invoicing, payments and other financial follow up of Customers and suppliers. Processing according to the above stated objectives is necessary in order to be able to handle our customer relationships. Bella therefore does not need to ask for your consent to process your personal data, customer register, or third party’s social network.

How we share your personal data

Bella will not share your personal information with third parties who intend to use the data for marketing purposes unless you have given your consent to this.

Bella may share your personal data with third parties for other purposes but only in the following context may share your personal information with our partners if legitimate from a business perspective. For example, if you make a purchase, where this includes another product covered by Warranty.

Public authorities

The police and other authorities may require the surrender of personal data from Bella. In these cases, Bella will only submit data if there is a court order to do so.

Your rights

You are entitled to opt-out of marketing communications from Bella and can do so by:
(a) following the instructions for removal in marketing communication,
(b) Contacting us by e-mail
Note that even if you do not choose to receive marketing communications, you can still receive administrative communications from Bella, such as order confirmations and messages.

Access and change of information.

You are entitled to request a copy of your personal information. You can send us a request for this. You also have the right to request Bella to correct any errors in your personal information.

How long do we store your personal data?

Bella only retains your personal information as long as necessary for the stated purpose, while considering our need to answer questions or resolve issues and to comply with legal requirements under applicable laws.

This means that we can keep your personal information for a reasonable time after your last interaction with us. When the personal data we collect is no longer required, we will destroy or delete this safely. We may process data for statistical purposes, but in such cases, data will be anonymized.

You can find the dates on the latest revision of the policy below.

1 September 2023

How to contact us

We value your opinion. If you have any comments or questions about our privacy policy or data usage that we have not addressed satisfactorily or in the event of a breach of your privacy, send them to